Show Notes:

  • #1 reason people lack content is because they lack of creativity and are money-focused.
  • Have the right FUNDAMENTALS
  • “Content Creates Cash Flow”
  • You don't change, you evolve
  • Your conversations are your content
  • If you focus on end result, you're going to attract the person that only wants the end result
  • Copywriting gives you the ability to capture someone's attention – it should be connected to your audience (conversational)
  • Think “What is the best way I can soothe the pain of my client”
  • If you're just thinking about how to make money, you're not going to connect with your client
  • You have to think about what process you're taking people through
  • You have to build relationships, be transparent, CONNECT
  • if you don't build trust, you can't build anything

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📝 Show Notes and Resources Mentioned in Today's Episode:

💻Mentioned Resources: Nicole Cooper – @nicolescooper 

📘 – Books We Suggest: Https://www.ilcuniversity.com/books

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