Show Notes:

  • Writing aka Copywriting is the MOST important tool.
  • The most successful entrepreneurs are incredible writers – they move people with words
  • Copywriting is the ability to persuade someone with words (MAKE A SALE)
  • Every word you see on billboards, magazines, ads, etc. were chosen for reason.
  • It takes multiple sets of eyes to write copy because you have to make sure you're hitting on ALL angles.
  • Pay attention to what your audience wants from you.
  • Pay attention to who you think is really killing it with the copy and take snippits from them.
  • PROOF READ
  • Get your sentence structure and time zones RIGHT (lol)

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